The future of publishing

Printed books are supposedly under threat from the internet and digital media but, as with the prediction that TV would kill the cinema, the public is still enjoying both. And that’s a good reason for canny publishers to embrace the new platforms while developing their traditional areas of excellence.

I’ve just finished a fun short script (another animation) for a film that will communicate the rebranding of an educational publisher as creators of content. The theme is evolution and it’s to be seen by staff and trade audiences.